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West Park, England

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Intermediate Marketing

Tuesday, Oct 28 9:30a
Old Broadcasting House West Park, England

Please choose 1 session per workshop.

Workshop 1
Session 1: 28 th October 2014 (9.30-12.30)
Session 2: 16 th March 2015 (9.30-12.30)
Marketing and the Customer Interface

What is marketing & the marketing mix
Analysing the environment
Formulating marketing objectives and strategy
The customer interface: physical evidence of service quality and the service encounter
Implementing and evaluating the marketing strategy

Marketing Communications and Creativity

What is marketing communications?
Analysis
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Location & Nearby Info
Old Broadcasting House
148 Woodhouse Ln.
West Park, England LS2 9EN
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