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Somerville, MA

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Price $250
Age Suitability None Specified
Category Other
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Copywriting Fundamentals

Monday, Jan 7, 2013 6:00p

A well-written, creative ad is a joy to read, while a boring, information-heavy ad is typically ignored by readers. In this workshop, we'll explore what makes an effective ad and learn techniques for writing engaging headlines, marketing copy, and brochures/web sites. If you are interested in working in this field, either for an ad agency or a non-profit, you will learn how to break in with a starter portfolio. If you are interested in writing marketing materials for your own venture, the skills… Show more

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Location & Nearby Info
Center for the Arts at the Armory
191 Highland Ave.
Somerville, MA 02143
(617) 718-2191
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