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Building Brands through Storytelling

Tuesday, May 14, 2013 8:30a

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Once Upon a Brand
May 14, 2013
8:30am to Noon PDT
Cisco Golden Gate Conference Center
San Jose, CA
How brand storytelling creates relevancy, engagement and action for customers
The growth of social media has spawned numerous discussions about how to manage content how to get customers engaged with brands. Storytelling has proven to be the most effective way to get customers to relate to, believe in and interact with a brand.
We’ll define storytelling
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