Branding for Startups

class
Branding for Startups
Thursday, March 21st from 5:30 - 7:00 pm
Eli Altman, Director of Strategy, A Hundred Monkeys
Do you fully understand how your company’s brand impacts success? This class will teach you how to avoid the 10 rookie branding mistakes that keep many startups from moving into the majors. Learn how to use an intuitive brand-building model the instructor calls “Branding Is Just Like Life” and leave this class knowing how to create a fresh, well-thought out, and attention-grabbing… Show more brand for your company.
Student takeaways:
Gain a holistic approach to branding startups
Understand the big branding mistakes made by startups and simple ways to avoid them
Eli Altman is the Director of Strategy at A Hundred Monkeys, a San Francisco-based branding consultancy that helps startups get off the ground. He has worked on branding projects for more than 150 startups, as well as established companies like Apple, Coca-Cola, and HP. Before his current position, he was a brand strategist at Meta Design and studied design at UCLA.
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