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Appnation IV

Tuesday, Dec 11, 2012 9:00a
Moscone Center San Francisco, CA

Appnation IV
Consumer & Enterprise MASH-UP
The signs are everywhere. Mobile technology is taking over the world of interconnected computing, spurring development of an apps universe that is the rightful internet successor to the World Wide Web.
THE App Economy Is  Changing The WORLD:
Typical Us mobile device contains 18 apps
Consumers spend 94 minutes per day in Mobile Apps vs 72 per day on the Internet
Consumers spend 23% of their media time in apps, but advertisers spend only 1% of their budget
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