Developing a Reimbursement Strategy for Your Medical Device, Product or Service

Securing adequate reimbursement from payers on a new device is a prerequisite for achieving commercial success for medical technology companies. Reimbursement planning and analysis should begin at the earliest stages of the product development process, and continue through the entire product life cycle. In this seminar, reimbursement professionals recount their experiences, discuss how they address difficult reimbursement issues, and extract the lessons that every medical technology company needs… Show more to learn. We will also examine the impact of Obamacare on reimbursement with emphasis on the Affordable Care Act.
Panelists:
Lawrence B. Garcia, Partner, Gordon & Rees LLP
Sue Halliday, Principal, Adult Healthcare Resources, LLCÂ
Susan Rowinski, MSE, President, Sue Rowinski Group LLC,
Ruth Tesar, Executive Director, Northern California PET Imaging Center
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When:
Wednesday, February 20, 2013
Time:
8:45 a.m.- 11:45 a.m. Registration, breakfast and networking from 8:45-9:00 a.m.
Location:
Drexel University, One Capitol Mall, Suite 260, Sacramento, CA 95814
Cost:
General Admission: $40; SARTA Members: $25
Price includes free parking for 4 hours at the One Capitol Mall Valet Garage on 2nd Street (valued at $8) and a continental breakfast.
If you are a SARTA member, please email members@sarta.org  for member discount code.
For more information visit sarta.org
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