Gib Olander

Gib Olander currently serves as director of business development for Localeze, the leading provider of merchant content management services, which includes collection, organization, validation and distribution of merchant content. Localeze has more than 100,000 merchant contributors, whose business content is stored in a merchant repository of more than 16 million business records and distributed to more than 50 local search properties and Internet Yellow Pages directories.

Prior to Localeze, Olander was a business development director with iCrossing (named search marketing agency of the year in 2005), where he educated Fortune 500 companies on the positive results that can be achieved by creating smart content, strategic linking and a clean platform to improve organic and paid search visibility.

Living in Chicago for the past 13 years, Olander was involved in the launch of Chicago.Citysearch.com when Citysearch began its push for nationwide coverage following the purchase of MSN’s Sidewalk property. Early in his career, he witnessed the power of the local advertising market and its impact on local and regional businesses when he developed advertising campaigns as well as direct mail marketing programs with The Ameritech Yellow Pages and Advo.