Danny Sullivan

Widely considered a leading "search engine guru," Danny Sullivan has been helping webmasters, marketers and everyday web users understand how search engines work for over a decade.

Danny's expertise about search engines is often sought by the media, and he has been quoted in places like The Wall St. Journal, USA Today, The Los Angeles Times, Forbes, The New Yorker and Newsweek and ABC's Nightline.

Danny began covering search engines in late 1995, when he undertook a study of how they indexed web pages. That study later evolved into the Search Engine Watch site that he founded and edited through November 2006.

Danny now serves as editor-in-chief of Search Engine Land, which provides original content and news about the search marketing and search engine space. He also hosts a popular search news podcast, The Daily SearchCast.