Alex Sniderman

Blending a singer/songwriter's knack for clever songcraft with a rocker's love of crunchy guitar and a power pop-ster's jones for a killer hook, Alex Sniderman is an artist who obviously believes that strong, straightforward rock 'n' roll doesn't have to be stupid, ponderous, or impossible to hum along with. Born in Ann Arbor, Michigan, Sniderman relocated with his family to Murfreesboro, Tennessee as a child. In the early 1990's, after developing an interest in music and picking up the guitar, Sniderman formed a band called The Tone Deaf White Boys, and when he discovered former MC5 guitarist Wayne Kramer was living in Nashville (not far from Murfreesboro), Sniderman boldly asked Kramer if he'd like to join the band. Kramer declined, but after seeing the band he liked them enough to produce a record for them. In time, the record became an Alex Sniderman solo project, and after relocating to Brooklyn, New York, Sniderman released the self-titled album on his own Psych-O-Sonic label in 2000. After plenty of gigging in New York, Sniderman's album was reissued in 2002 by the Philadelphia-based independent label Real-O-Mind, with four new tracks featuring Kevin Salem, Billy Ficca, and Scott Yoder. Sniderman is also working on songs for his next album, which Wayne Kramer is also slated to produce. ~ Mark Deming, All Music Guide