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Newport Beach, CA

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Good Design Matters

Saturday, Jul 6, 2013 1:00p
Good Design Matters Newport Beach, CA

Good Design Matters
A look into creating a strong brand strategy and identity, designing a strong user experience and an engaging user interface
July 6 - 1pm to 4pm
4590 MacArthur Blvd. 5th Floor, Newport Beach Ca 92660

Ali Sabet, Founder and CEO of Sabet Brands

The importance of creating a strong brand
1. Brand strategy and positioning
- who are you and how you show up
- who are you serving
- what is your experience
2. Naming
- company vs product naming
- naming structures - hierarchy
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Good Design Matters
23 Corporate Plaza Dr.
Newport Beach, CA 92660
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