The Affordable Care Act: Enrolling Uninsured Latinos Through Digital Media
How can health care brands and insurers gain the trust of the uninsured Hispanic patient? How can they assist these patients in their journey through the new health insurance system? What can they do in order to educate them? Like many other industries, healthcare is facing a digital transformation - one that promises opportunities. The 9.2 million uninsured Hispanics between ages 25 and 35 are also extensive users of digital media who will be seeking insurance coverage. As a result now more than… Show more
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