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Marketing The Show, Nashville

Tuesday, Nov 12, 2013 11:00a

Marketing Nashville
How the show came to life
ABC's Nashville is back and better than ever! The hit TV show has elevated the city of Nashville as not only the name of the series, but a fundamental character along with Deacon, Rayna and Juliette. This was no accident. Steve Buchanan, the show's Executive Producer, will take us through the strategic orchestration of the city of Nashville throughout the series. Nan Kelley, from Great American Country, will interview Steve to give the Nashville American
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