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Mal Warwick discusses and signs his new book: The Business Solution to Poverty: Designing Products and Services for Three Billio

Tuesday, Sep 10, 2013 7:30p
Kepler's Books Menlo Park, CA

The fact is none of the well-meaning anti-poverty initiatives to date have achieved much -there are 2.7 billion people today living on $2 a day or less, more than the entire population of the world in 1950. Paul Polak and Mal Warwick argue that the way to help these people is not to view them as victims or as charity cases, but as customers whose needs the market can serve effectively and profitably, without exploitation.

Created by keplers

Location & Nearby Info
Kepler's Books
1010 El Camino Real
Menlo Park, CA 94025-3493
(650) 324-4321
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