Hammersmith Apollo

The Hammersmith Apollo is an entertainments and concert venue located in Hammersmith, London, England. It opened in 1932, and was known as "Gaumont Palace Hammersmith" until 1962. In this year, the venue was re-named the Hammersmith Odeon - the name many people still use for the venue, often shortened to "Hammy-O". The venue was later refurbished and re-named the Labatt's Apollo following a new sponsorship deal with Labatt's. Musical Theatre Star Michael Ball was the last person to play Hammersmith when it was named 'Odeon' and the first person to play Hammersmith when it was named 'Apollo'. This was during his sell out 1993 Tour.

Later, it was again re-named The Hammersmith Apollo, and played host to a number of stage productions, notably Joseph and the Amazing Technicolor Dreamcoat and Doctor Dolittle, both starring Phillip Schofield. In 2002 the venue was again re-named, this time to the Carling Apollo after another brewery struck a deal with the owners, US-based Clear Channel Entertainment (spun off as Live Nation (Venues) UK Ltd in 2005).

In 2006, the venue reverted back to its former name, and is currently known as the Hammersmith Apollo.

http://en.wikipedia.org/wiki/Hammersmith_Odeon