New Media Workshop - Making Sense of Web Analytics
Making Sense of Web Analytics
One of the biggest advantages of online marketing (as opposed to traditional print, radio and tv) is that everything done online can be tracked and attributed to specific ad campaigns. The challenge facing most tourism marketers today is that too few organizations are accurately tracking the visitors on their website and how thier visitors are finding their website.
During this presentation, you'll learn some basic things you should be tracking on your website. You'll… Show more
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450 W. Ohio St.
Indianapolis, IN 46202