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Greenville, SC

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Experience Design: Intentional Design of the Holistic Customer Experience

Wednesday, Nov 5 12:00p
Open Works Greenville, SC

At the core of human-centered design is, well, humans. Real people who have real needs and aspirations. Unfortunately, far too many innovation efforts, both internal and external, focus on a new product, or service, or process, without clearly understanding and articulating the experience they want people to have as a result.
But it doesn’t have to be that way. Simply by starting with the question, "What experience do we want our customers (or employees, volunteers, board members, etc.) to have?",
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