"The Century of Self," Parts 1&2
The Century of the Self tells the untold story of the growth of the mass-consumer society in Britain and the United States.
Sigmund Freud's psychoanalytic techniques provided useful tools for understanding the secret desires of the masses. Unwittingly, his work served as the precursor to a world of spin doctors, marketing moguls, and immediate satisfication.
The US government, big business, and the CIA used these ideas to develop methods to manage and control the minds of the American people.
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