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Lecture - From Exploration to Exploitation - The Road from Plant Discovery to Market
Phone (720) 865-3500
Price $15 member, $20 non-member
Age Suitability None Specified

Lecture - From Exploration to Exploitation - The Road from Plant Discovery to Market

Thursday, Jul 25, 2013 7:00p to 8:30p

Lecture - Bonfils-Stanton Series| Adults

In this “behind the scenes” look into the nursery world, we’ll share the secrets of how and why new plants fit into different market niches. We’ll explore why certain new plants get to market quickly, while other great plants never see the light of day. We’ll track memorable plant introduction successes, explain horticultural marketing disasters, and blow up some common plant exploration myths. We promise you’ll never look at plants the same way again.

Tony
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Location & Nearby Info
Denver Botanic Gardens
1007 York St.
Denver, CO 80206
(720) 865-3500
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