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Hypotheses, Experiments and Minimum Viable Products: A Lean Startup Refresher

Wednesday, Apr 17, 2013 1:00p
1871 Chicago, IL

Innovation is the lifeblood of any company. To survive and thrive in an era in which technology disruption is a constant, companies need to continuously develop a pipeline of breakthrough new products, services and business models.
The Lean Startup Approach addresses the shortcomings of traditional product management approaches to new product development. It’s a data driven process specifically designed to reduce risk for new product development by focusing on the number one reason why new products
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222 Merchandise Mart Plaza
Chicago, IL 60654
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