Trib U: Creating Your Own Blog: Part One, March 6

 
In this introductory class, learn how to start a blog for pleasure or professional use. You’ll learn how blogs work at the most basic level, analyze several kinds of blogs and understand how to design a strategy for your own blog.
 
In 3 hours, you will learn how to:
 
Search for and discover new blogs
Identify the key elements of a blog
Analyze what makes a blog successful, including its content, engagement and design.
Select the right target audiences for your blog
Design an editorial strategy… Show more that fits your goals, resources and schedule
 
Our class is a lively mix of discussions, presentations and short tutorials. A computer is not required for this class. At the start of class, attendees will receive a printed handout that follows the presentation. Afterwards, they will be emailed a PDF of the complete presentation.
 
 Our social media classes are designed and led by Tracy Samantha Schmidt, manager of educational programs at the Chicago Tribune. In the last year, Tracy has taught more than 2,000 people how to use social media effectively. Previously, Tracy was the editorial director of ChicagoNow, the Tribune’s network of 350 blogs.  She also taught several graduate-level classes on social media at DePaul University and has presented at conferences nationwide. 

Show less