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The Art of the Pitch: How to pitch your story to the media

Wednesday, Nov 20, 2013 8:00a

Join us for an eye-opening seminar on how to catch the attention of the local media!
Do you know...

The criteria the Charlotte media use to cover news?
Why your news stories might not be picked up by a news organization?
How to "Find the Story" inside your organization?
How to write an effective press release that media will read?
The importance of a follow-up call and/or email to pitch your story?
Who to contact to make your pitch?

Schedule of Events for the Day:
8am - Registration & Networking
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